AT A GLANCE

    Location: Dublin, Ireland
    Type: XXXXXX
    Branches: 2
     

    Case Study

    Customer Centric Technology for a Growing Coffee Company

    Learn how LoyLap helped with the Bear Market growth story. Beginning in 2014 with the implementation of our first-generation mobile Loyalty system, continuing to the introduction of a white-label Bear Market app in late 2018, and right up to today with the use of automated promotions to drive the adoption and usage of their app.

    Bear
    Listen to the Co-Founder of Bear Market, Stephen Deasy,
    talk about his experiences with cashless and mobile technology with LoyLap

    Timeline of Implementation

    The click and collect function allows customers to reserve food, guaranteeing that they will receive it at the time they choose. This allows the kitchen to be more efficient, producing more food at the right times and preparing it in advance when necessary. 

    In addition, the data about orders gathered in LoyLap, including dish popularity and peak ordering periods, has allowed Fishbar to make informed planning decisions in areas like on the ordering of ingredients from suppliers resulting in reduced food waste, greater efficiencies and more cost savings.

    Timeline
    Loyalty-1

    Loyalty

    Bear Market were one of our first customers with our initial loyalty system that was powered with a business app on a tablet at the point of sale. Later when this technology was updated, Bear Market was able to offer loyalty rewards to all customers with each transaction on their POS.

    GiftCards

    Gift Cards

    Following on from their successful loyalty system, in 2015 Bear Market started selling their own brand physical gift cards powered by LoyLap. Customers could now give the gift of Bear Market to their friends and family. This technology has now been enhanced to enable online digital gift cards allowing Bear Market to sell digital gift cards directly and immediately via email from their website and social media accounts.

    Mobile

    Mobile Payments

    In 2017, Bear Market’s loyalty system was upgraded to enable customers to load funds to their digital LoyLap account for Bear Market and receive a 13% bonus for doing so. Immediately the number of customers using the loyalty system grew, and within 2 years, over 25% of Bear Market’s customers are loading funds and paying in advance via the LoyLap app.

    OnlineOrdering

    Online Ordering

    Now that customers could load funds to their app and pay in store using their credit, Bear Market turned on Order Ahead to let customers order via the LoyLap app, and their website for seamless orders that customers can simply come in and pick up at a time that suits them

    CustomBrandedApp

    Custom Branded App

    It was time to bring together all of their customer experience technology in one simple place for their customers. The Bear Market app was released on Apple and Android phones so customers could pay, earn loyalty and order online in one branded and easy to use app.

    Campaigns-1

    Campaigns

    2020, the year that brought us Covid-19, was a difficult year for all businesses. Our online ordering technology supported Bear Market during the pandemic when they had to ensure social distancing and once lockdown began to ease, Bear Market enabled LoyLap’s easy to use and automated offers to get customers back in store.

    LoyLap is proud to be core to Bear Market growth story

    With a partnership of 6 years and counting, we're very excited for what the future holds.

    Want to know more?

    You can request a demo with the below form and someone from our sales team will reach out to you.
    App-768x877